Customer relationship management (CRM) is making a comeback. Previously synonymous with expensive systems and costly direct mail, today’s CRM is targeting a new breed of shopper, as the retail world prepares to be turned on its head by advances in Read more…


69% of marketers understand the need to increase email list quality This guide will discuss how the development of an email list strategy and how it will deliver improved ROI to the email marketer.  The success of any email marketing Read more…