Category Archives: Effective marketing communications


What is effective email marketing design Effective email marketing design, is the practice of developing emails in a way that they user friendly regardless of which device is used to access them. Effective email marketing design or responsive design has been growing steadily in Read more…


Customer relationship management (CRM) is making a comeback. Previously synonymous with expensive systems and costly direct mail, today’s CRM is targeting a new breed of shopper, as the retail world prepares to be turned on its head by advances in Read more…


69% of marketers understand the need to increase email list quality This guide will discuss how the development of an email list strategy and how it will deliver improved ROI to the email marketer.  The success of any email marketing Read more…